Best Influencer Marketing Agency to Scale your Business
Influencer marketing is a form of marketing in which a company partners with social media influencers for a set period of time to promote its products or services. Let us paint an imaginative scenario for better clarity on the subject. You need a watch, and you did a quick internet search, but nothing clicked. Later that day, you encountered ads from a renowned watch brand; however, everything you saw still lacked the punch to make you buy a watch. Just as you were about to call it a night, a known personality popped on your screen telling you about their experience wearing a watch - in a seemingly organic video, you felt intrigued and decided - why not, let's hear the guy out. As you reached the end of the video, you felt a connection. You felt confident. You found every detail you needed to buy that watch finally.
The above scenario shows how your customers react to an influencer marketing service. This is how brands have successfully leveraged influencer marketing which is estimated to be a $17.9 billion industry by 2023 end (Source: MartechVibe). Now, we understand your urge to quickly jump on the Influencer marketing bandwagon. But before you do, ask yourself. Can you dedicate precious organization resources to the venture? Are you ready for the grueling trial and error phase? Do you have enough experienced manpower on your side?
Brands we know choose differently. They valued their time, so they decided on the more cost-efficient and effective alternative - i.e hiring the top influencer marketing agency to scale their business.
Please don't jump the gun and recruit the first agency to cross your path. Look for an agency with a portfolio of successful influencer marketing campaigns. The organization should be well-equipped for influencer identification & outreach, content creation, project management, performance tracking and analysis. Also, possess capabilities for post-campaign management and content amplification.
On our hunt for the top Influencer marketing platform, we came by IGYgrow. And we were impressed by their attention to detail and commitment towards meeting our expectations.
If you want to know more about the agency, please stick around. We have compiled interesting points that will compel you to have IGYgrow as your influencer marketing partner.
Why choose IGYgrow, the best Influencer Marketing Platform for your brand?
Hiring the Influencer Marketing company saves time
You want to invest in an influencer marketing campaign. You think it will be quick and easy - it's anything but quick (or easy).
Where do we begin? First, you need to define a goal that you want to achieve. Next, you have a long process of identifying and reaching potential influencers ahead of you. Oh, you also have to plan and create content. If this didn't eat into a chunk of your time already, monitoring content performance and compiling campaign results surely will.
However, with an influencer marketing platform like IGYgrow, saving time is made possible. They have a vast network of influencers, making access to your potential Influencers easy. The executives will undertake contract negotiations, plan strategies, create content and oversee campaign execution. They also help you make smarter decisions by highlighting changes in the current influencer landscape.
Furthermore, by acting as a touchpoint for all your influencer marketing needs, IGYgrow helps streamline your workflow so that you can direct your attention to your primary responsibilities.
The Best Influencer Marketing services Maximizes the reach of your content
So now you have your Influencers, and your influencer marketing campaign is moving smoothly. But you want to continue. You want your high-performing content and influencers to keep generating outstanding results in the long run.
Before anything, IGYgrow will ensure your brand has exclusive rights to the content produced by Influencers during the contract negotiation phase. Next, the growth experts at the agency will monitor changes in audience behavior in response to Influencers and organic content.
The information obtained will allow the executives to revamp result-driving posts, create supporting content and use effective Influencers to target a more niched audience bracket. As a result, your post will enjoy more engagement and, in turn, will generate superior ROI.
The Influencer Marketing experts pushes for stability
While IGYgrow performs all activities to see your brand grow, a part of its work ensures your brand's consistent presence on selected channels.
The executive at the influencer marketing agency will present their timely, honest opinion and advice to strengthen your marketing strategies.
With the influencer marketing platform, you receive a guide who will take you to the top and ensure you stay there for a long time.